Monday, January 27, 2020
Looking At The Future Of Broadcasting
Looking At The Future Of Broadcasting Media and TV have changed a lot in those last 2O years but we may think that this change is going to be even faster and more important in the 2O next years. Of course the new media (internet) and the new technologies linked to the internet have completely changed peoples habits. We should not focus on emerging technologies but on emerging cultural practices. So in a first part, we are going to focus on the consumers behavior shift, and then, we are going to get a clear vision of how the future of broadcasting devices is developing according to current movements. Finally, in a third part we are going to expose the following issue: what will the relevant challenge of this multimedia environment transformation be? First, we want to focus on the consumers changing behavior concerning TV and so in this part, we are going to look at the consumers demands regarding TV and Medias. First of all, we can notice that today (and in the future also), consumers know exactly what they want and what they dont want. For example, they dont want so many TV commercials; they are getting fed up with these commercials. Indeed, nowadays people mainly watch TV during their spare time in order to relax and get entertainment. As a consequence, TV commercials are perceived as something boring and intrusive which deprives the viewer of his relaxing and entertaining time. To crown it all the commercials are becoming less efficient than before because people feel bored with them and prefer switching programs or moving to on-demand viewing because there, the commercials are not so numerous. Furthermore, consumers also want TV to become more and more convenient for them, they want and feel the need to have all the control on it and they dont have time to waste on it. We can speak here about time, place, control, money and attention shifting. Time shifting: people want television when it suits them. For instance, they want their programs to start at a convenient time for their schedules and not to adapt their schedules to the programs Place shifting: people want television the way they want it and where they want it. They want to be able to watch television everywhere and on whatever screen they want (TV, computer, smartphone, tabletà ¢Ã¢â ¬Ã ¦) Control shifting: people want to be able to share, talk back, influence. They want to share and express their opinion about what they have watched Money shifting: people want to make a good deal, to have a real value for their money. Attention shifting: people want real values for their attention. Finally, consumers or viewers also want to have more and more choices and opportunities but with less and less time. So, in the future, TV will have to adapt to these new demands in order to seduce consumers. So now, after having considered the shift in the consumers behaviors we can take a look at the technological changes that have occurred in the last decades, these changes are going to be more and more relevant over time. There is no doubt, for instance concerning the importance of internet in the modern shift followed by media and consumers around broadcasting practices. After only two short decades, internet seems to be the most relevant media for a large part of the world. Indeed actual surveys show that internet took a growing part in peoples life; in 2002 internet was considered only by 20% as the essential media in their life instead of 33% in 2007; at the same time Radio has dropped from 26% to 17%. The technological improvements which have accompanied the revolution are numerous but they seem to be characterized by the same objective: to be more efficient to deliverer wherever or whenever the consumers want the information. In order to do so marketers and industrials put a lot of efforts to ease daily life; are we witnessing a technological convergence? Today, you can find in the same apparel TV program broadcasting, radio channel, and internet access to social network or newspaper apps. Thus you can decide, and be the only one who chooses what, when or where youre gone be able to be expose. However, nowadays, people are more likely to move around and be more active; consequently they are not obviously able to hold with the initial scheduling; so in order to counteract this time-shifting problem a lot of technologies enable the viewers to shift the viewing time thanks to simple acts. For example with the emergence of Pay-TV channel, or integrated recorder material the viewers dont have any more time restraint. Maybe in a little time we can believe that we will be able to use both technologies conjointly with mobile devices. In order to conclude this report we can focus on several main points and issues. First, If we can say that, money seems to be the sinews of war; and this one between advertisers and content owners seem to be difficult. Indeed it started 60 years ago with the tremendous event of the birth of television. The advertisers quickly understood that it was a really efficient means to communicate with potential consumers. Nowadays they are still expecting good return on investment, so they expect their messages to reach the largest audience. But today the entry of the PayTV distribution is going to change things. Contents owners are going to be able to target the audience with accuracy that is to say to aim at providing the viewers with the programs they really want in exchange of their money. And its in this context that TV contents owners are going to be more and more powerful. In fact contents owners are going to be able to become greedy because a result of a survey conducted by Nielsen/AIG and according to Jason KIla shows that :Hulus[a payTV distribution] video adver tising service is roughly 2x as effective as traditional TV video advertising services. Our point of view since 2007 has been that if we become the most effective video advertising service, then we could earn higher advertising revenues. As a consequence, we can easily think that in the future, broadcasting is going to be run by economic interests. Moreover, one possible issue with pay TV or TV on demand would be that customers will be able to watch exactly what they want, and so, we may think that the majority of people may like to watch movies or series in order to have fun and relaxation. As a consequence we could notice an increase of the Dallasification phenomena on the TV market because people are usually more seduced by the American programs for entertainment. Moreover, at the same time, people would watch less cultural programs. This phenomenon could lead to the end of the public TV broadcasting service because people would neglect cultural programs in favor of entertainment programs. This, means, that PBS will no longer insure its educating duty and therefore its role would be questionable. So now, one question can be raised: how will PBS adapt itself to the future in order to stay visible and useful to the viewers? Does it also mean that we are drawn into a purely commercial and selfish society which is going to be in terested only in entertainment and the current affairs that happen within its community?
Sunday, January 19, 2020
My Brother Cried :: Personal Narrative Death Papers
My Brother Cried I stand there shivering as tears stream down my face and roll onto my coat. I cannot believe she is really gone-- she was only four months old. It is not fair to take her away from her family; she was only a baby. I listen as the bishop and the priest try to comfort our pain, but somehow they make it more of a grievous reality-- Stephanie is really gone. When the bishop finishes blessing the grave, I hear the echos of Stephanie's anguished mother, "Don't take my baby away, I love her!" I ponder her words as they ring in my head; it makes me think, "Did I really love her?" I know I did, but at first I tried not to. I cry because of my heartlessness; Stephanie only needed love and attention while she existed on earth. As I watch her mother weep, I condemn myself-- a terrible aunt. Despite my crude heart, I soon realize that Stephanie touched all of our lives, not just mine, in some way or another. Stephanie Becomes Extremely Sick Stephanie Christine Schank was born on a quiet, rainy Sunday in October. Immediately after church, my older brother Chris and I traveled over thirty miles north from Silver Spring, Maryland to Gaithersburg to see our newborn niece. Despite the familiar picturesque autumn scenery, we drove on Interstate 270 in dismal silence. We heard something might have gone wrong during the birth. Chris and I did not know what to expect. Upon arrival at Shady Grove Hospital, a nurse guided us to the Pediatric Intensive Care Unit. A million troubling thoughts raced through my mind. Could something possibly be wrong with the baby? No way! That would never happen to a righteous Mormon family. Why would God give a honorable family an affliction as serious as this? I never expected anything unfortunate to happen to my family or me, and especially not to my brother and his wife. I thought about Marisel, Stephanie's mother: perhaps she had a hard birth and the doctors needed specialists. I rationalized an y possible problem and convinced myself that everything was fine. Chris and I sat in painful silence as we waited patiently for someone to come answer our many questions. Finally, Mike, my oldest brother, and his home teacher strolled down the hallway. I assumed that Mike had taken him back to see Stephanie and Marisel.
Saturday, January 11, 2020
Lady Windermere’s Fan
On his wifeââ¬â¢s birthday, Lord Windermere presented her with a beautiful, delicately wrought fan with her name, Margaret, engraved upon it. She intended to carry the fan at a ball she was giving that evening, a ball to which everyone of importance in London had been invited. That afternoon, the Duchess of Berwick called on Lady Windermere, to tell her friend of a rumored affair between Lord Windermere and Mrs. Erlynne, a fascinating but notorious woman not received in the best houses. According to the duchessââ¬â¢ story, Lord Windermere had for some months been supplying Mrs.Erlynne with funds for her support. The old dowager suggested that Lady Windermere take immediate steps to learn the relationship between the two. Lady Windermere was upset. Determined to find out if there were any truth to the gossip, she opened her husbandââ¬â¢s desk. In a locked bank book, which she ripped open, she found evidence of her husbandââ¬â¢s duplicity, a record of checks issued to Mrs. Erlynne over a long period of time. Angry and hurt at Lord Windermereââ¬â¢s apparent failure to appreciate love and virtue, she turned on him the moment he appeared.His main concern was annoyance that his wife had dared tamper with his property behind his back. He informed her that his relations with Mrs. Erlynne were perfectly honorable, that she was a fine but unfortunate woman who wished to win the regard of society once more. Moreover, Lord Windermere explicitly ordered his wife to send Mrs. Erlynne an invitation to the ball. When Lady Windermere refused, her husband wrote an invitation. Angered at his act, Lady Windermere threatened to strike Mrs. Erlynne with the fan if she dared cross the threshold of Windermere House.When Mrs. Erlynne appeared at the ball, Lady Windermere lost her resolution and let the fan drop to the floor. The guests, believing that Mrs. Erlynne had been invited by Lady Windermere herself, accepted her. She was lionized by all the men, and the women, c urious because of the many stories they had heard, wanted to see at first hand what she was really like. Among her special admirers was Lord Augustus Lorton, the Duchess of Berwickââ¬â¢s disreputable brother, to whom she had just become engaged to be married. Mrs.Erlynne was not the only woman greatly admired that evening. Lord Darlington was persistently attentive to Lady Windermere. Having sharply turned Lord Darlingtonââ¬â¢s advances down, Lady Windermere became despondent when she unexpectedly caught sight of her husband and Mrs. Erlynne in rapt conversation. Without waiting to see her guests out, Lady Windermere wrote a letter informing Lord Windermere that she was leaving his house forever. She gave the letter to a servant to deliver and left for Lord Darlingtonââ¬â¢s apartments. Mrs.Erlynne, who with Lord Augustus had remained behind to talk with Lord Windermere, discovered the letter Lady Windermere had written, and the thought of that ladyââ¬â¢s rash act brought back old memories. Twenty years before, Mrs. Erlynne had written a similar letter to her husband, and had left him and their child for a lover who had deserted her. Her years of social ostracism had made her a stranger to her own daughter. Perhaps, however, she could keep her daughter from making the same mistake. Lady Windermere should never feel the remorse that her mother, Mrs. Erlynne, had known. Mrs.Erlynne took Lady Windermereââ¬â¢s letter and hurried to Lord Darlingtonââ¬â¢s apartments, first persuading Lord Augustus to take Lord Windermere to his club and keep him there for the rest of the night. In Lord Darlingtonââ¬â¢s rooms, without revealing her identity, Mrs. Erlynne managed to persuade Lady Windermere to think of her child and go back to her husband. Out of the depths of her own bitter experience, Mrs. Erlynne insisted that Lady Windermereââ¬â¢s first duty was not to her husband but to her child. As Lady Windermere was leaving, Lord Darlington returned, ac companied by Lord Windermere, Lord Augustus, and several cohorts.Ready to face the men, Mrs. Erlynne counseled Lady Windermere to slip behind a curtain to await a fortuitous moment for escape. Upon learning of Lord Augustusââ¬â¢ presence, Mrs. Erlynne went into the next room, hoping to avoid detection. Lord Windermere soon discovered his wifeââ¬â¢s fan and faced Lord Darlington with it. Giving Lady Windermere the opportunity to exit, Mrs. Erlynne appeared suddenly from the adjoining room, with the explanation that she had taken the fan, mistaking it for her own, when she left Windermere House.Her explanation saved Lady Windermere at the cost of her own reputation. Lord Windermere was furious, for he felt that he had in good faith befriended and helped a woman who was beneath contempt, and Lord Augustus turned away. The next morning, having realized that, by some strange irony, the ââ¬Å"badâ⬠woman had accepted public disgrace in order to save the ââ¬Å"goodâ⬠one, Lady Windermere defended Mrs. Erlynne to her husband, who persisted in disparaging the adventuress. Frustrated by Windermereââ¬â¢s demand that she not see Mrs. Erlynne again, Lady Windermere poised herself to explain all.Then Mrs. Erlynne arrived to return the fan, but refused to reveal herself to her daughter, not wanting to shatter Lady Windermereââ¬â¢s illusions. Taking advantage of the simultaneous arrival of Lord Augustus and her coach, Mrs. Erlynne asked her now-cold suitor to escort her out, where he accepted her explanation that his own interests had taken her to Lord Darlingtonââ¬â¢s rooms. When he returned to the Windermeres to share his good news, Lord Windermere told him that he was marrying a very clever woman. Lady Windermere insisted that he was marrying someone rarer, a good woman. Lady Windermereââ¬â¢s Fan On his wifeââ¬â¢s birthday, Lord Windermere presented her with a beautiful, delicately wrought fan with her name, Margaret, engraved upon it. She intended to carry the fan at a ball she was giving that evening, a ball to which everyone of importance in London had been invited. That afternoon, the Duchess of Berwick called on Lady Windermere, to tell her friend of a rumored affair between Lord Windermere and Mrs. Erlynne, a fascinating but notorious woman not received in the best houses. According to the duchessââ¬â¢ story, Lord Windermere had for some months been supplying Mrs.Erlynne with funds for her support. The old dowager suggested that Lady Windermere take immediate steps to learn the relationship between the two. Lady Windermere was upset. Determined to find out if there were any truth to the gossip, she opened her husbandââ¬â¢s desk. In a locked bank book, which she ripped open, she found evidence of her husbandââ¬â¢s duplicity, a record of checks issued to Mrs. Erlynne over a long period of time. Angry and hurt at Lord Windermereââ¬â¢s apparent failure to appreciate love and virtue, she turned on him the moment he appeared.His main concern was annoyance that his wife had dared tamper with his property behind his back. He informed her that his relations with Mrs. Erlynne were perfectly honorable, that she was a fine but unfortunate woman who wished to win the regard of society once more. Moreover, Lord Windermere explicitly ordered his wife to send Mrs. Erlynne an invitation to the ball. When Lady Windermere refused, her husband wrote an invitation. Angered at his act, Lady Windermere threatened to strike Mrs. Erlynne with the fan if she dared cross the threshold of Windermere House.When Mrs. Erlynne appeared at the ball, Lady Windermere lost her resolution and let the fan drop to the floor. The guests, believing that Mrs. Erlynne had been invited by Lady Windermere herself, accepted her. She was lionized by all the men, and the women, c urious because of the many stories they had heard, wanted to see at first hand what she was really like. Among her special admirers was Lord Augustus Lorton, the Duchess of Berwickââ¬â¢s disreputable brother, to whom she had just become engaged to be married. Mrs.Erlynne was not the only woman greatly admired that evening. Lord Darlington was persistently attentive to Lady Windermere. Having sharply turned Lord Darlingtonââ¬â¢s advances down, Lady Windermere became despondent when she unexpectedly caught sight of her husband and Mrs. Erlynne in rapt conversation. Without waiting to see her guests out, Lady Windermere wrote a letter informing Lord Windermere that she was leaving his house forever. She gave the letter to a servant to deliver and left for Lord Darlingtonââ¬â¢s apartments. Mrs.Erlynne, who with Lord Augustus had remained behind to talk with Lord Windermere, discovered the letter Lady Windermere had written, and the thought of that ladyââ¬â¢s rash act brought back old memories. Twenty years before, Mrs. Erlynne had written a similar letter to her husband, and had left him and their child for a lover who had deserted her. Her years of social ostracism had made her a stranger to her own daughter. Perhaps, however, she could keep her daughter from making the same mistake. Lady Windermere should never feel the remorse that her mother, Mrs. Erlynne, had known. Mrs.Erlynne took Lady Windermereââ¬â¢s letter and hurried to Lord Darlingtonââ¬â¢s apartments, first persuading Lord Augustus to take Lord Windermere to his club and keep him there for the rest of the night. In Lord Darlingtonââ¬â¢s rooms, without revealing her identity, Mrs. Erlynne managed to persuade Lady Windermere to think of her child and go back to her husband. Out of the depths of her own bitter experience, Mrs. Erlynne insisted that Lady Windermereââ¬â¢s first duty was not to her husband but to her child. As Lady Windermere was leaving, Lord Darlington returned, ac companied by Lord Windermere, Lord Augustus, and several cohorts.Ready to face the men, Mrs. Erlynne counseled Lady Windermere to slip behind a curtain to await a fortuitous moment for escape. Upon learning of Lord Augustusââ¬â¢ presence, Mrs. Erlynne went into the next room, hoping to avoid detection. Lord Windermere soon discovered his wifeââ¬â¢s fan and faced Lord Darlington with it. Giving Lady Windermere the opportunity to exit, Mrs. Erlynne appeared suddenly from the adjoining room, with the explanation that she had taken the fan, mistaking it for her own, when she left Windermere House.Her explanation saved Lady Windermere at the cost of her own reputation. Lord Windermere was furious, for he felt that he had in good faith befriended and helped a woman who was beneath contempt, and Lord Augustus turned away. The next morning, having realized that, by some strange irony, the ââ¬Å"badâ⬠woman had accepted public disgrace in order to save the ââ¬Å"goodâ⬠one, Lady Windermere defended Mrs. Erlynne to her husband, who persisted in disparaging the adventuress. Frustrated by Windermereââ¬â¢s demand that she not see Mrs. Erlynne again, Lady Windermere poised herself to explain all.Then Mrs. Erlynne arrived to return the fan, but refused to reveal herself to her daughter, not wanting to shatter Lady Windermereââ¬â¢s illusions. Taking advantage of the simultaneous arrival of Lord Augustus and her coach, Mrs. Erlynne asked her now-cold suitor to escort her out, where he accepted her explanation that his own interests had taken her to Lord Darlingtonââ¬â¢s rooms. When he returned to the Windermeres to share his good news, Lord Windermere told him that he was marrying a very clever woman. Lady Windermere insisted that he was marrying someone rarer, a good woman.
Friday, January 3, 2020
The Many French Expressions With Avoir (to Have)
The French verb avoir (to have) is one of the most useful, flexible, and basic verbs in the French language, which probably explains its propensity to pop up in a slew of idiomatic expressions. French idiomatic expressions using avoir take you on a tour of the human condition, from feeling blue to feeling great, having charm to having the giggles, being right to being wrong. Expressions That Use Avoir Here are a few of the many expressions that use avoir. avoir ___ ansà à to be ___ years oldavoir à à infinitive to have to do somethingavoir beau infinitive despite doing, however much (one) doesavoir besoin de à to needavoir chaud à to be hotavoir confiance en à to trustavoir de la chance à to be luckyavoir du charme à to have charmavoir du chien (informal) to be attractive, have a certain somethingavoir du pain sur la planche (informal) to have a lot to do, have a lot on ones plateavoir du pot (informal) to be luckyavoir envie de à to wantavoir faim à to be hungryavoir froid à to be coldavoir honte de à to be ashamed of/aboutavoir horreur de à to detest/loatheavoir lair (de)à à to look (like)avoir la friteà à to feel greatavoir la gueule de boisà à to have a hangover, to be hungoveravoir la patate à to feel greatavoir le beurre et largent du beurreà à to have ones cake and eat it tooavoir le cafard (informal) to feel low / blue / down in the dumpsavoir lesprit de lescalierà à t o be unable to think of witty comebacks in timeavoir le fou rire à to have the gigglesavoir le mal de mer à to be seasickavoir les chevilles qui enflent (informal) to be full of oneselfavoir lhabitude de à to be used to, in the habit ofavoir lheure à to have (know) the timeavoir lieu à to take placeavoir lintention de à to intend / plan toavoir mal à la tà ªte, aux yeux, à lestomac à to have a headache, a stomachache, eye painavoir mal au cÃ
âur à to be sick to ones stomachavoir peur de à to be afraidavoir raison à to be rightavoir soif à to be thirstyavoir sommeil à to be sleepyavoir tort à to be wrongavoir un chat dans la gorgeà à to have a frog in ones throatavoir un cheveu (sur la langue) (informal) to lispavoir un petit creux (informal) to be a little hungry / peckishavoir un poil dans la main (informal) to be lazyavoir un trou (de mà ©moire) à to have a memory loss, to have ones mind go blankavoir une dent contre quelquun (informal ) to hold a grudge against someoneavoir une faim de loup (informal) to be ravenous, famishedchacun a son goà »tà à to each his ownen avoir (familiar) to have gutsen avoir ras le bol (informal)à to be fed upil y aà noun there is, there are ___il y a period of time ___ agonavoir quà infinitive to just / only have to do somethingQuand les poules auront des dentsà !à à When pigs fly!Un tiens vaut mieux que deux tu lauras.à à A bird in the hand is worth two in the bush.vendre la peau de lours (avant de lavoir tuà ©)à à to count ones chickens (before theyre hatched)
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